With all the buzz about social media, SEO, and CRO, you’d be forgiven for thinking that email marketing is yesterday’s news. In fact, nothing could be further from the...
When done correctly, email marketing can have a significant return on investment for healthcare...
If you have been keeping up with your LinkedIn feed, you may have noticed that you're seeing more posts that are relevant to your interests, related to your profession,...
Understand how the LinkedIn algorithm works so you can reach your ideal audience, increase...
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Video marketing is on the rise, with 81% of B2B marketers use videos and 85% plan to increase their video marketing budget. That’s not surprising given that prospects...
There are many benefits to using videos in your LinkedIn marketing strategy. Learn how to increase...
With over 575 million members in 200+ countries and more than 260 million monthly active users, LinkedIn is the most popular social media platform for professionals. It...
LinkedIn analytics not only help optimize your LinkedIn presence but also give you insights to...
As a SaaS company, your website is your storefront. It's where you make your first impression, showcase your products, and turn visitors into customers. Your SaaS web...
These SaaS web design elements will help you attract and retain more customers so you can increase...
Healthcare software marketing is tough - so you need to make sure you’re getting the biggest bang for your marketing buck. But calculating the return on investment (or...
Discover how you can measure marketing results for healthcare software and how to maximize your ROI...
Marketing to the healthcare industry is notoriously tricky. Add in the challenges of selling SaaS in the healthcare industry, and you’re looking at a whole host of...
With many challenges facing healthcare software companies, a marketing strategy can guide your...
Listen in as we share a few of our favorite 2019 marketing trends.
Marketing trends change every year, which means marketers should prepare to add a few more items to...
Birmingham, Alabama – May 7, 2019 – Spot On, a digital strategy agency specializing in web design and brand & strategy development, partners with companies to solve...
Spot On was recently named a top inbound marketing agency of 2019 by DesignRush. Read more.
Did you know that 80% of B2B leads generated on social media come from LinkedIn? In addition, video ads on LinkedIn were hitting a 30% view-through rate – which is...
Ad targeting on LinkedIn can be challenging. Learn how targeting works and best practices for...
