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Marketing/Sales Strategy (15)

The Value of HubSpot Inbound Marketing Certification

The Value of HubSpot Inbound Marketing Certification

A few years ago when HubSpot rolled out the HubSpot Academy certifications, we recommended that one of our new clients go through the Inbound Marketing courses....

Get more leads from your online marketing efforts by taking advantage of free inbound marketing...
How We Write Blog Articles for Niche Industries

How We Write Blog Articles for Niche Industries

How Can You Write for My Business?

When talking to prospective clients, something I hear frequently is, “We can’t have a blog! We don’t have time to write them and you...

It is possible to have someone else write your blog articles for you to help drive lead generation...
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3 MedTech Marketing Must Haves to Get More Leads and Sales

3 MedTech Marketing Must Haves to Get More Leads and Sales

The MedTech Marketing arena has evolved over the years and like so many other industries is facing the transition from offline, outbound marketing practices of the past...

MedTech marketing must adapt to modern standards in order to get more leads and sales, here's how:
The Missing Strategy for Improving Lead to Close Ratio

The Missing Strategy for Improving Lead to Close Ratio

We have all been in the position of being attracted to an item in a retail store. We pick it up … examine it … admire it … ask questions about it … then put it back on...

Looking to improve your lead to close ratio? Find out if you're missing key elements in your online...
Generate Sales Leads, Nurture for Great Lead to Close Ratio

Generate Sales Leads, Nurture for Great Lead to Close Ratio

You already know how important qualified lead generation is: more sales leads means more customers, which means more revenue for your business. As a result of this...

Learn to use marketing content to generate sales leads and nurture them to improve your lead to...
The first steps to personalized content on your website

The first steps to personalized content on your website

Personalized web content. No doubt you’ve experienced it. Most likely when you visit Amazon for the umpteenth time to purchase something on your Prime account. For...

If your website is built on the HubSpot CMS, you have the ability to deliver personalized content...
How to Close Sales Using Online Lead Generation

How to Close Sales Using Online Lead Generation

There is a lot of buzz these days about online lead generation and using websites to boost the bottom line of a business. Exactly how should a website support closing...

Learn how to close more sales from your online lead generation with these simple steps.
If THIS is You - You're Losing Customers & Maybe Your Entire Business

If THIS is You - You're Losing Customers & Maybe Your Entire Business

With the straightest of faces and the sincerest of deliveries, would-be marketing guru Dan Sally tells us why inbound marketing simply isn’t for him. If you can...

2013's drastic changes in online marketing & steady decline of traditional marketing mean...
Seven Secrets to Qualified Lead Generation

Seven Secrets to Qualified Lead Generation

Though the Internet has changed the way B2B clients and B2C shoppers approach a prospective vendor, some things never change – like your need to separate the...

Landing pages are the key to qualified lead generation.
Knowing YOUR Target Market - 4 Advantages your Competitors may have!

Knowing YOUR Target Market - 4 Advantages your Competitors may have!

If your competitors know their target market, they have the edge. Here are four advantages they...