As with any big change in established systems, the Affordable Care Act (ACA) created a bit of confusion in its wake. This is experienced in many different ways,...
Make sure your healthcare marketing promotes health insurance literacy for patients, especially in...
If you're hemming and hawing about the difference between inbound and outbound marketing, we have a quote for you:
An inbound marketing strategy on LinkedIn is the way to go if you're looking for ways to generate..."If you've got more money than brains, use outbound...
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What do healthcare marketing and reduced hospital readmissions have in common? Communication.
Smart healthcare marketing reduces hospital readmissions, leading to healthier patients and...
Every dollar collected from patients is another dollar added to your already slim profit margins. Collecting those dollars is another matter.
Here are a few stats for...
Here's how you can target your healthcare marketing to ease the billing process for both you and...
(Insert sweet, instrumental music with slow-motion montage of smiling, be-scrubbed healthcare professionals dancing in a sea of checks. Then, a smooth voiceover...
Digital healthcare marketing can ease financial burden by making it easier for patients to pay...
Hospitals and medical facilities are devoted primarily to the care of their patients—but cost is certainly a secondary priority. If your facility can't stay in the...
Your healthcare marketing should target the early admission phase to ensure a more secure bottom...
Successful software marketing doesn't come cheap. You pay for all kinds of products and services designed to drive business towards your inbound marketing web, including...
When you embody the reality that quality always beats quantity, your software marketing approach...
It's so tempting to see those whopper visitor metrics and celebrate. And you should! Those numbers say that your software marketing techniques are paying off....to a...
The most successful software marketing strategy focuses on quality over quantity when it comes to...
One of the most magical things about Claude Monet's works is that the closer you get, the less the paintings make sense. His painting technique was like the ultimate...
Take a look at the elements that make up a cohesive inbound software marketing strategy that can...
Is there anything more frustrating than clicking on an online ad only to be brought to a landing page that delivers... nothing?
If you use pay-per-click ads as part of...
Your landing pages should play a major role in your software marketing strategy.
