6 Different Ways to Use Google Advertising To Promote Your Brand

6 Different Ways to Use Google Advertising To Promote Your Brand

When you think about Google advertising, your mind probably immediately goes to search pages and the ads that appear at the top and bottom of the pages. 

While it’s...

Google is always updating and changing its advertising options to create more ways for brands to...
How to Measure Social Media Marketing ROI

How to Measure Social Media Marketing ROI

These days every savvy company is active on social media, trying to craft content that resonates with their target audience and hoping for a social media ROI. Roping in...

Learn how to measure social media marketing ROI with these tips to improve your social media...
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Ask These 3 Questions Before Hiring an In-House Marketer

Ask These 3 Questions Before Hiring an In-House Marketer

Every business needs marketing support. Whether the help comes from one in-house marketer, a large marketing team, or an outsourced agency -- marketing support is...

Every business needs marketing support. Whether the help comes from one in-house marketer, a large...
What is AI Marketing? Here's What Marketers Should Know

What is AI Marketing? Here's What Marketers Should Know

Artificial Intelligence. AI. We’ve all seen the movies where robotic AI armies rise against humanity, but thankfully those situations are (at present), purely fictional.

AI powered marketing harnesses the power of SEO, sifting through data to deliver marketing...
8 Digital Marketing Trends for 2020

8 Digital Marketing Trends for 2020

2020 looks like an exciting year for digital marketers! In this article, we’ll take a look at the top trends that we predict will be driving marketing strategy over the...

The top 8 digital marketing trends that will be defining marketing for 2020, according to digital...
4 Top B2B Content Marketing Priorities to Focus on In 2020

4 Top B2B Content Marketing Priorities to Focus on In 2020

By now, you probably know that you need to embrace content marketing if you want to build brand awareness, generate leads, support your sales cycle, and grow your ...

With so many platforms, mediums, and tactics, it can be difficult to pinpoint what content...
How Much Does a Website Cost?

How Much Does a Website Cost?

Hands down, your website is the foundation of your digital marketing strategy. When prioritizing where to start for the strongest impact in a digital marketing...

Hands down, your website is the foundation of your digital marketing strategy. Website projects can...
How to Develop Engaging Email Marketing for Healthcare Software

How to Develop Engaging Email Marketing for Healthcare Software

With all the buzz about social media, SEO, and CRO, you’d be forgiven for thinking that email marketing is yesterday’s news. In fact, nothing could be further from the...

When done correctly, email marketing can have a significant return on investment for healthcare...
Why Graphic Design Services Are a Required Part of Digital Marketing

Why Graphic Design Services Are a Required Part of Digital Marketing

Advertisements, content, and social media are rarely successful without the help of graphic design services. According to a report compiled at the Wharton Business...

Whether it’s through blogging, downloadable content, websites, or social media, graphic design is a...
What Is Marketing, Anyway?

What Is Marketing, Anyway?

“Business has only two functions – marketing and innovation.” – Milan Kundera

If you were to play your own version of ‘Billy On The Street,’ asking 10 unsuspecting...

If you were to play your own version of ‘Billy On The Street,’ asking 10 unsuspecting passersby to...