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Choosing the Right Partners for Modern Healthcare Marketing

Choosing the Right Partners for Modern Healthcare Marketing

Welcome to the brave new world of healthcare.

It's filled with increased competition, cost control measures, and mandates and regulations coming down from government...

Follow these 7 steps to find a partner well-suited to your company's healthcare marketing.
Inbound Marketing: Are Your LinkedIn Prospects High Value?

Inbound Marketing: Are Your LinkedIn Prospects High Value?

It could possibly be a panacea for all things sales. A virtual funnel that leads directly to pre-qualified prospects. An unprecedented platform allowing you to...

Seeking high value prospects? Make sure you're incorporating these methods into your LinkedIn...
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7 Ways to Jumpstart a Lagging LinkedIn Lead Generation Plan.

7 Ways to Jumpstart a Lagging LinkedIn Lead Generation Plan.

So, you've applied everything you've learned about LinkedIn lead generation and yet leads seem to have flat lined. What gives?

It's deflating when a well-planned inbound...

Have your leads from LinkedIn flat lined? Here are 7 ways to jump start your LinkedIn Lead...
5 Surprising Ways LinkedIn Can Help Your Business

5 Surprising Ways LinkedIn Can Help Your Business

When it comes to marketing, businesses have similar core objectives: increase leads, grow client base, and generate awareness. But few look to LinkedIn to get the...

When it comes to marketing, businesses have similar core objectives: increase leads, grow client...
Take Your SaaS Show on the Road!

Take Your SaaS Show on the Road!

As software marketers, inbound marketing probably comes somewhat easier to you than it does to person-to-person oriented businesses. Digital technology, the online...

While savvy software marketing strategies draw them in - including traditional avenues of personal...
Modern Healthcare Marketing: Closing Loopholes in the Affordable Care Act

Modern Healthcare Marketing: Closing Loopholes in the Affordable Care Act

As with any big change in established systems, the Affordable Care Act (ACA) created a bit of confusion in its wake. This is experienced in many different ways,...

Make sure your healthcare marketing promotes health insurance literacy for patients, especially in...
LinkedIn Lead Generation: Inbound Marketing Versus Outbound Marketing

LinkedIn Lead Generation: Inbound Marketing Versus Outbound Marketing

If you're hemming and hawing about the difference between inbound and outbound marketing, we have a quote for you:

"If you've got more money than brains, use outbound...

An inbound marketing strategy on LinkedIn is the way to go if you're looking for ways to generate...
Using Healthcare Marketing to Help Reduce Hospital Readmissions

Using Healthcare Marketing to Help Reduce Hospital Readmissions

What do healthcare marketing and reduced hospital readmissions have in common? Communication.

Smart healthcare marketing reduces hospital readmissions, leading to healthier patients and...
9 Healthcare Marketing Tips That Aid Billing

9 Healthcare Marketing Tips That Aid Billing

Every dollar collected from patients is another dollar added to your already slim profit margins. Collecting those dollars is another matter.

Here are a few stats for...

Here's how you can target your healthcare marketing to ease the billing process for both you and...
How To Be Efficient With Holiday Advertising

How To Be Efficient With Holiday Advertising

With the holidays sneaking up on us, it’s time to get your marketing plans in place if you haven’t already. Typically holiday campaigns can run from the first week of...

With the holidays sneaking up on us, it’s time to get your marketing plans in place if you haven’t...